Privacy Policy
PRIVACY POLICY
Please note that this information may be updated from time to time and no rights may be derived from it: Last updated on 09-01-2024
1.1 Information about the collection of personal data and the controller's contact details.
We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data is any information that can personally identify you.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is:
Trade name: Ecom Base Limited
Email address: info@zarandi-amsterdam.nl
Physical address: Suite C , Level 7, World Trust Tower, 50 Stanley St, Central, Hong Kong
Please contact us via our Contact page
The controller responsible for processing personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data.
1.3 For security reasons and to protect the transmission of personal data and other confidential content (for example, orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the URL beginning with "https://" and the padlock icon in your browser bar.
Data collection when visiting our website. When using our website for purely informational purposes, i.e. if you do not register or otherwise provide us with information, we collect only the data that your browser sends to our server (so-called "server log files"). When you visit our website, we collect the following data that is technically necessary to deliver the website to you:
- Pages visited on our website
- Date and time of access
- Amount of data sent to you in bytes
- Referrer source from which you came to the page
- Browser used
- Operating system used
- IP address used (if applicable, anonymized)
Analytics tools and advertising
- a) Google Analytics
This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables us to obtain information about user behavior on the website in order to improve our website and adapt it to users' needs. Data such as your IP address, the pages visited, the browser you use, your browser language, and other anonymous usage data are sent to Google servers in the United States and stored there. The IP address transferred as part of Google Analytics is not combined with other data held by Google. We have also enabled the “IP anonymization” feature on this website, so that your IP address is truncated by Google within the member states of the European Union or other contracting states to the Agreement on the European Economic Area before it is sent to the United States. Only in exceptional cases is the full IP address sent to a Google server in the United States and truncated there.
The use of Google Analytics is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in analyzing user behavior in order to optimize both our website and our advertisements.
- b) Google AdSense
This website uses Google AdSense, a service for integrating advertisements from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google AdSense uses cookies that are stored on your computer and enable analysis of website usage. Google AdSense also uses web beacons (invisible images). These web beacons can be used to evaluate data such as visitor traffic to these pages.
The information generated by cookies and web beacons about the use of this website (including your IP address) and the delivery of advertising formats is sent to a Google server in the United States and stored there. This information may be passed on by Google to Google's contractual partners. However, Google will not combine your IP address with other data you have stored.
The storage of AdSense cookies is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in analyzing user behavior in order to optimize both our website and our advertisements.
If you wish to disable the use of cookies by Google AdSense, you can do so via the appropriate settings in your web browser or by using the opt-out button at the following link: https://adssettings.google.com/authenticated.
Please note that certain functions of this website may not be available or may only be available to a limited extent if you have disabled the use of cookies.
Data processing relating to Google Maps:
- This website uses the Google Maps service via an API.
- The service is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
- To use the functions of Google Maps, it is necessary to store your IP address.
- Normally, this data is sent to and stored on a Google server in the United States. The provider of this website has no control over this data transfer.
- The use of Google Maps serves the legitimate interest of displaying our online offerings attractively and making the locations listed on the website easy to find. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR.
Data processing relating to Google Web Fonts:
- This website uses so-called web fonts from Google to ensure consistent font display.
- When you open a page, your browser loads the required web fonts into its cache to display text and fonts correctly.
- To do this, your browser must connect to Google's servers. This informs Google that our website has been accessed via your IP address.
- The use of Google Web Fonts serves the legitimate interest of displaying our online offerings in a consistent and attractive manner. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR.
- If your browser does not support web fonts, a standard font from your computer will be used.
Data subject rights:
- As a data subject, you have various rights concerning the processing of your personal data.
- These rights include the right to information about which personal data concerning you are being processed and under what circumstances.
- You also have the right to have inaccurate or incomplete data corrected or supplemented.
- Under certain conditions, you have the right to request the deletion of your personal data.
- You also have the right to request restriction of the processing of your personal data under certain circumstances.
- If you have provided us with personal data based on your consent or to perform a contract, you have the right to receive this data in a structured, commonly used, and machine-readable format.
- You also have the right to object to the processing of your personal data, particularly when this processing is based on our legitimate interests.
- If you have given us consent to process your personal data, you may withdraw this consent at any time. The lawfulness of processing your data before the withdrawal remains unaffected.
- To exercise your rights or obtain more information about data protection, you may contact us at any time. The contact details can be found at the end of this privacy policy.
- Furthermore, you have the right to lodge a complaint with a data protection supervisory authority if you believe that the processing of your personal data violates data protection legislation.
Automated decision-making:
- In some cases, automated decision-making, including profiling, may take place to provide you with tailored services or improve our products and services.
- Such decisions may be based on the personal data you have provided, your user behavior, or other relevant factors.
- If you have concerns about this automated decision-making, you may contact us at any time to express your views.
Data security:
- We take appropriate technical and organizational measures to ensure the security of your personal data.
- We take measures to prevent unauthorized access, unauthorized disclosure, unauthorized use, or unauthorized modification of your data.
- In addition, we require our employees and partners to comply with strict confidentiality agreements and privacy standards.
Links to other websites:
- Our website may contain links to other websites that we do not operate or control.
- Please note that this privacy policy applies exclusively to our website. We are not responsible for the privacy practices of other websites to which we link.
- We recommend that you read the privacy policies of these websites to stay informed about their privacy practices.
Changes to this privacy policy:
- We reserve the right to change or update this privacy policy at any time to comply with amended legal requirements or our own business practices.
- In the event of significant changes, we will notify you of the updated privacy policy either through a notice on our website or by email.
Data processing for order fulfillment:
- If necessary, the personal data we collect during the ordering process will be shared with the selected shipping company and bank.
Data processing by specific service providers for order processing and fulfillment:
- We use the "Order Printer Pro" service from FORSBERG+two UG (haftungsbeschränkt) to process and print invoices, packing slips, and other documents relating to your order.
Data processing for payment services:
- Depending on the payment method you choose, payment information may be processed by external payment service providers such as PayPal, Klarna, SOFORT Überweisung, Stripe, and others.
- We do not have access to your payment information because it is processed by the respective payment service providers.
Data processing relating to analytics and marketing tools:
- We use Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google").
- Google Analytics uses cookies to analyze how users use the website.
- The information generated by the cookie about your use of the website, such as your IP address, is sent to Google and stored there.
Online marketing and Facebook Pixel:
- This website uses the "Facebook Pixel" from Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook").
- The Facebook Pixel is an analytics tool that measures the effectiveness of advertisements by understanding the actions of website visitors after they have been referred to the website through an advertisement on Facebook.
- This information is used to optimize advertising efforts on Facebook.
Online Marketing To provide our customers with a personalized online marketing experience, we use advanced features of the Facebook Pixel. This is a tracking tool operated by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Facebook").
With the user's explicit consent, when an advertisement we have placed on Facebook is clicked, the Facebook Pixel extends the URL of our linked page. This additional URL parameter is written to the user's browser via a cookie set by our linked page itself. This cookie is used to collect specific customer data, such as email addresses. This data is collected in connection with actions such as purchases, sign-ups, or registrations on our website linked to the Facebook advertisement (advanced data matching). The cookie enables the Facebook Pixel to read the collected data, including specific customer data, and transmit it to Facebook.
By using the Facebook Pixel with advanced matching, we can target our Facebook advertisements at visitors to our online offering. As a result, our advertisements are displayed only to those Facebook users who have already shown an interest in our online offering or have certain characteristics that we have provided to Facebook (so-called "Custom Audiences"). This enables us to ensure that our Facebook advertisements correspond to users' potential interests and are not perceived as intrusive. In addition, by using the Facebook Pixel with advanced matching, we can statistically evaluate the effectiveness of our advertising campaigns by checking whether users are directed to our website after clicking on a Facebook advertisement (so-called "Conversion"). Compared with the standard version of the Facebook Pixel, the advanced matching function records more attributed conversions, which improves the measurement of our advertising effectiveness.
All transmitted data is stored and processed by Facebook in order to connect it with the respective user profile. Facebook may use the data in accordance with Facebook's privacy policy (https://www.facebook.com/about/privacy/) for its own advertising purposes. In addition, Facebook and its partners may display advertisements on and outside Facebook.
This data processing is carried out on the basis of Article 6(1)(a) of the GDPR (consent) and Article 6(1)(f) of the GDPR (legitimate interest). Our legitimate interest lies in analyzing and optimizing our online marketing activities and the commercial operation of our online offering.
You may withdraw your consent to the use of the Facebook Pixel with advanced matching at any time.
Web analytics services On zarandi-amsterdam.nl, we use Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses so-called "cookies", text files that are stored on your device and enable analysis of your use of the website. The information generated by the cookie about your use of the website (including your truncated IP address) is usually sent to and stored on a Google server. It may also be transferred to servers operated by Google LLC. in the USA.
To ensure the anonymity of your IP address and prevent direct identification, we use Google (Universal) Analytics on this website exclusively with the “_anonymizeIp()” extension. As a result, Google truncates your IP address within the member states of the European Union or other countries party to the Agreement on the European Economic Area before transmission. Only in exceptional cases is the full IP address transferred to a server of Google LLC. in the United States, where it is truncated. On behalf of zarandi-amsterdam.nl, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide us with further services related to website use and internet usage. The IP address transmitted by your browser in connection with Google (Universal) Analytics is not combined with other Google data.
Google Analytics also makes it possible to create statistics about visitors’ age, gender, and interests based on interest-based advertising and third-party information, using the “Demographic Characteristics” feature. This enables us to define and distinguish user groups in order to implement marketing measures more effectively. However, the data collected through “Demographic Characteristics” cannot be attributed to a specific individual.
More information about the processing of Google Analytics and Google’s handling of website data can be found at: https://policies.google.com/technologies/partner-sites.
The processing described, in particular the setting of Google Analytics cookies to analyze information on your device, is carried out only with your explicit consent in accordance with Article 6(1)(a) of the GDPR. Without your consent, Google Analytics is not used during your visit to the website.
You can withdraw your consent at any time with effect for the future. To exercise your withdrawal, you can disable this service via the “Cookie Consent Tool” provided on the website.
Cookies:
To ensure an attractive visitor experience on our website and enable certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the browser session ends, i.e.
after you close your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (so-called persistent cookies). When cookies are placed, various user information such as browser and location data and IP address are collected
Values are collected and processed individually. Persistent cookies are automatically deleted after a set period, which varies depending on the type of cookie. You can find how long each type of cookie is stored in your web browser's cookie settings.
Some of the cookies we use are necessary
so that you can use certain functions on our website (for example, the shopping cart function). By setting cookies, we can also improve the user experience on our website by collecting information about how you use our website.
The use of cookies is based on Article 6(1)(f) of the General Data Protection Regulation (GDPR), unless otherwise stated. If certain cookies we use also process personal data, the processing takes place in accordance with Article 6(1)(b) GDPR for the performance of the contract,
Article 6(1)(a) GDPR in the case of consent, or Article 6(1)(f) GDPR to protect our legitimate interests in ensuring the best possible functionality of the website and a user-friendly, efficient design for site visitors.
Please note that you can set your web browser to
that you are informed about cookie settings and can decide individually whether to accept or reject them, or deactivate cookies in certain cases or in general. Each web browser manages cookie settings differently. You can find more information in the help section of each browser
how to change your cookie settings. Here are some links to specific browser cookie settings:
Internet Explorer: https://support.microsoft.com/en-us/windows/delete-and-manage-cookies-168dab11-0753-043d-7c16-ede5947fc64d
Firefox: https://support.mozilla.org/en-US/kb/third-party-cookies-firefox-tracking-protection
Chrome: https://policies.google.com/technologies/cookies?hl=en-US
Please note that the functionality of our website may be limited if you do not accept cookies.
CONTACT DETAILS:
Trade name: Ecom Base Limited
Chamber of Commerce number: 3264186
Email address: info@zarandi-amsterdam.nl
Physical address: Suite C , Level 7, World Trust Tower, 50 Stanley St, Central, Hong Kong
Still have questions? View our Frequently Asked Questions
Or contact us via our Contact page